Srinagar, Aug 1: In a high-level meeting chaired by the Chief Secretary, Atal Dulloo to review the preparedness for the nationwide ‘Har Ghar Tiranga Campaign 2025’, scheduled from August 2 to 15 as part of the ongoing Azadi Ka Amrit Mahotsav celebrations.
The meeting was attended by Principal Secretary, Culture; Commissioner Secretary, GAD; Administrative Secretaries; Senior Police functionaries and several Heads of Departments, said an official statement.
The Chief Secretary emphasized the need to make this campaign a mass movement, urging departments to ensure widespread participation across urban and rural regions. He called for involving school children, youth, and citizens from all walks of life to strengthen the message of national pride, unity, and patriotic consciousness.
Following the remarkable success of the campaign over the last three years, this year’s edition aims to deepen its impact through community-led, culturally enriched activities that will be held across panchayats, urban wards, educational institutions, and key public spaces throughout J&K.
The initial phase scheduled from 2nd–8th of August aims at creating awareness through creative initiatives. The second phase to be held between 9th–12th August will centre on mass mobilisation and celebration. Markets and public areas will be decorated, and the distribution of National Flags will be facilitated primarily through SHGs.
The final phase to be celebrated between 13th–15th August will witness flag hoisting ceremonies, and illuminations of key government buildings, institutions, and public landmarks. This year, the campaign highlights creative grassroots participation through art, music, traditional crafts, and cultural expression reinforcing the spirit of “Ek Bharat, Shreshtha Bharat.”
