New Delhi, June 30: Amazon India has announced that Prime Day 2025 will be held from July 12 to July 14, marking the first time the annual shopping event will run for three full days in the country. The 72-hour celebration will offer exclusive deals, product launches, entertainment, and special savings, all curated specifically for Prime members.
In a statement issued here, the company said Prime members will get early access to over 1,600 new product launches from more than 400 Indian and global brands. These include leading names such as Samsung, OnePlus, Harley Davidson, HP, Boat, Puma, Van Heusen and others. Members will also have the opportunity to shop from thousands of small businesses, startups, artisans, and women entrepreneurs across categories like home, fashion, beauty, kitchen, and electronics.
Customers can avail 10 percent savings on payments made using ICICI Bank credit and debit cards, SBI credit cards, and EMI transactions. Additional benefits are available for Amazon Pay ICICI Bank credit card holders, including five percent cashback and an extra five percent instant discount.
This year’s Prime Day will also feature enhanced delivery services, with same-day delivery on over one million products and next-day delivery on more than four million. The event will also introduce Amazon’s AI-powered shopping assistant, Rufus, which helps customers compare products, answer queries, and offer personalised recommendations.